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Instagram is one of the fastest-growing platforms for influencers, bloggers, marketers, sellers, or anyone who wants to increase their followers and become renowned. The platform is growing at a great pace, and even if you are new, you have great room to gain organic followers for yourself.
Anyone with a public profile and a set niche can increase his or her followers in several ways. In this article, we have listed all the Instagram features one can utilize to grow their list of followers.
Before moving forward, if you have to use Instagram for marketing and want proper step-by-step guidance, there are several courses on the web where you can learn from basic to complex forms of marketing. These online courses teach you Instagram’s dynamics, which not only helps you increase your following but also teaches you the best ways to use Instagram. All that is required in order to learn Instagram marketing is good internet and some free time.
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Curate Your Profile Grid
One thing we would suggest you do before moving towards gaining more and more followers is to give direction to your content and curate a profile grid based on your niche. Be specific when choosing why and for what you need followers, and then have content ready for at least the first few weeks.
This will help you find direction and be specific with the kind of content you want to post. This could be for anything—becoming an influencer, marketing, or even a selling page. Just make sure your grid looks proper and relevant.
Post More Reels
Since photos are gone from Instagram and no more get any reach, the most trending and highly reachable feature on Instagram are reels. If you want to reach more people, post more reels than photos, and learn to communicate with your audience through those reels.
You should make these short, fast-paced videos your mode of communication with your audience, so think about it and try to be unique with it. As we said, plan your content, and then start posting.
Collaborate with fellow Instagram influencers and bloggers.
Another thing that you must do in today’s Instagram world to grow your followers is to collaborate with relevant people. Just as we would do in normal life, if you want growth, start building your network from the first day. Find people who would want to collaborate with you, and start building your network with the right people.
Use Hashtags
Using hashtags is one of the oldest and still most effective ways on Instagram to grow your reach. If you have engaging content but don’t use hashtags, your content will not reach as many people as it should and will most likely only reach your followers. If you want to reach people beyond your followers, you need to start using the right hashtags. Don’t overuse hashtags; look for the right 3 to 5 hashtags and then use those in your reels.
This will help you reach many more potential followers. You will also gain a relevant audience because the hashtags will be about your niche, so this will also result in an engaging audience.
Be unique and entertaining.
Even if you have lots of followers, if you are not able to make those followers stay, there is no point in having an Instagram profile. Your content should be relatable to your audience and unique enough to not bore people off. People don’t take long to unfollow you if you don’t seem interesting, so make sure you are super engaging and interesting.
Tag Locations
Another thing that can get you lots of followers is tagging your location in each one of your posts and reels. When you add hashtags as well as location, you can gain local followers who will be able to connect and engage more with you. So, whenever you post anything, make sure you tag your location because location-based followers can be your most loyal audience.
Make Highlights
People love following pages with lots of highlights so that they can go back and check the profile’s history or reviews, in some cases. As an influencer, people would like to know where you come from and what your everyday life on Instagram looks like. As a business page, people would want to check out reviews and old posts and also check out credibility. So, make sure you have lots of highlights.
Post at the Right Time
One thing many people will not tell you is that timing on Instagram is everything. So, when posting a reel or anything, notice the timing. Post multiple times in a day, and through your Instagram insights on each post, check out which post has the most reach. There is no set timing, but different times work for different niches and profiles. The best way to judge this is to post multiple times a day and note which time suits you best.
Final Thoughts
There is a lot more to Instagram than these features, but these are enough to get you started. Just make sure that you keep checking the insights in each of your posts and analyzing each post. Doing this will be super helpful for you and will help you understand the Instagram dynamic in a much better way. We hope this information was useful for you and helps you grow your followers on Instagram.
